Специалист по маркетингу
Шведская компания-производитель коммерческих и грузовых автомобилей, автобусов, двигателей и различного оборудованияЗадачи, обязанности:
Develop, control and execute dealer marketing activities and campaigns based on agreed marketing strategy.
Establish rapport with retailers and respond to marketing inquiries in a timely manner.
Identify issues and develop solutions to further facilitate retailer communications.
Provide dealers with guidance on advertising initiatives and budget spending.
Support dealer network with POS and retail materials and ensure retailer adherence to Company Marketing Guidelines.
Take part in regular meetings with representatives of marketing departments at dealerships.
Participate in conducting dealer conferences, round tables and trainings.
Control of project approval document turnover (according to Russian accounting standards and Purchasing standards).
Support in development of the corporate and dealer digital platforms including content management and associated content calendars: updating and maintaining website content as supplied globally; develop and manage local content as necessary including but not limited to brand, SEO, car configurator, payment estimator, customer service web portals.
Higher education (marketing is a preference).
Experience in marketing /media planning at client or agency side (automotive field is a plus) over 2-3 years.
English - Upper-Intermediate.
Good understanding of Digital KPIs, incl. social media & web-site analytic.
Flexible working hours.
Location: Khimki Business Park.
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